

The General Data Protection Regulation (GDPR) is a regulation in the European Union (EU) and European Economic Area that has applied since 25 May 2018. The GDPR requires organizations to protect the personal data and privacy of individuals and to comply with strict rules around the use of such personal data.
Any organization processing personal data of individuals in the context of its operations in the EU, or in the context of offering goods or services to individuals in the EU, needs to comply with the GDPR’s strict rules around the use and protection of personal data.
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VP of Digital Experience Alaska Airlines